
Advantage Club · HRTech · Mobile & web
Onboarding
Solutions
Overview
A mobile & web onboarding platform I designed end-to-end at Advantage Club — from research to a scalable design system and analytics-backed rollout.
The challenge
New-employee onboarding at scale meant paper forms, disconnected training delivery and manual orientation scheduling — slow for HR teams and confusing for new hires.
The insight
Applying behavioural-science and UX research methods — interviews, surveys, experiments — surfaced the real friction: fragmented tools, not a lack of process.
The solution
A unified onboarding experience for mobile & web that digitizes paperwork, streamlines training delivery and orientation scheduling, with analytics to track progress — built on a design system led across a team of 8–10 designers.
The result
Part of the design-led work that contributed to a 35% improvement in design consistency across Advantage Club's product suite.
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Amit Kumar
Senior Design Manager | UX & Product Design

